By Francisco García Domene, CEO of Prisma Reviews · Updated Nov 2026

Beauty salon reviews API: Phorest, Google, Facebook, Yelp and Trustpilot in one feed

Prisma is a salon reviews API: one REST API that reads the reviews of the hair salons, barbers, spas and beauty clinics you own or manage, from every platform that matters to them, in one JSON shape, with a signed webhook on every new review. Built for salon groups, salon software and booking tools, and the agencies that run their reputation.

Get a free API key

2 locations free. Test keys return sample reviews from every platform. No card, no sales call.

Why hair salons, barbers, spas and beauty clinics need an API, not six integrations

• Phorest collects client reviews after each appointment, but they live inside Phorest; its API reads them per branch and has no reply.
• A group with 12 salons has 12 Google profiles and one Google approval process for API access, which takes months.
• Facebook removed Page reviews from its API, and Yelp returns 3 excerpts by API, so both are read from the public page.
• A complaint about a colourist or a missed appointment needs an answer the same day, whichever site it lands on.

Prisma measured all of this when it integrated the platforms; the per-platform rules are in the State of Review Platform APIs 2026.

The platforms, and what each one allows

Google Business Profile and Trustpilot will join as soon as each platform approves Prisma’s access. Until then, Prisma reads your public Google reviews from Google Maps, read only. Everywhere else the review comes with its URL and you answer on the platform.

What teams build with it

1. One review feed per branch, inside the salon software your receptionists already use, with Phorest and Google side by side.
2. A webhook that sends each review under 4 stars to the branch manager within the hour, with the link to answer it.
3. A monthly rating report per branch and per stylist category across every platform.

One call, every platform

curl "https://api.prismareviews.com/v1/reviews?platform=phorest&has_reply=false&since=2026-10-01" \
  -H "Authorization: Bearer $PRISMA_API_KEY"

Every review comes back with the same fields whatever the platform: id, platform, location_id, rating (always out of 5), title, text, author, language, created_at, reply and url. This call lists the Phorest reviews since 1 October that nobody has answered yet; drop the platform filter and you get every platform in one list, newest first. Register a webhook with POST /v1/webhooks to receive review.created the moment a new one is synced; the webhooks reference has the payload and the signature check.

Honest limits

• Prisma reads reviews of businesses you own or manage. It is not a scraper for competitors’ reviews.
• On platforms without a reply API, Prisma can’t post for you; it returns the link and the existing reply.
• Public-page platforms are read on a schedule (every 6 to 24 hours depending on the plan), not in real time; see how often Prisma checks.
• Prisma never writes replies. Your team or your own AI writes them; Prisma publishes the exact text you approve.

FAQ

Is there a Phorest reviews API?

Yes, for salons with Phorest API access: Prisma reads each branch’s client reviews (stars, text, first name and initial, date) through it, read-only, and returns them in the same JSON as Google.

Can I reply to Google reviews of my salon by API?

Once Google approves Prisma’s Business Profile access: Google requires the profile to be verified for 60 days before the application. Until then, Google reviews are read from the Maps listing and you answer on Google; the review link is in every record.

Does Prisma write the replies?

No. Prisma never writes a reply. Your team or your own AI drafts it, a person approves it, and Prisma publishes exactly that text where the platform allows it.